Survey Says: Women Hate Shopping for Lingerie!

A recent survey shows that women are actually terrified of shopping in lingerie stores. Most women find the task tedious, exhausting, and frustrating. Poorly fit underwear, bra size challenges, and fitness issues are some of the complaints—making women head for the exits and change their minds to not buy any lingerie at all.

While some may shudder at the idea of shopping for lingerie, it’s good to know that there are lingerie stores that go the extra mile in letting their customers feel comfortable. High-end lingerie stores have trained professionals who make sure that women don’t feel intimidated whenever they shop for intimate wear.

Online lingerie stores also have added benefits, like helpful advice and tips, detailed fit guide, as well as one-on-one customer service. All these are attempts to make lingerie shopping more fun and less painful for old and new shoppers alike.

The next time you shop, make sure it’s going to be worth it! A credible lingerie store will do you good.

Bra Study

In a recent study, it has been found out that women have the tendency to lie about the size of their bras because most of them aren’t satisfied with their bra size.

When faced in some situations that require women to input the size of their bras, such as gym memberships or buying a new lingerie, it is a common practice for most women would increase their measurements to avoid embarrassing situations.

While establishment owners and gym clubs do not take action when it comes to false input, they encourage women to be more honest in putting the accurate measurement of their bras not just because of ethics, but of course, doing so will lead to more desirable results-- accuracy in sizing will help the fitter to give you the best possible fit if you're trying to buy lingerie.

It's important to keep in mind that in this situation, sizes doesn't really matter-- lying isn't really necessary. If you do your part in making sure that you provide accuracy, fitters will do their best and help you get that perfect fit, no matter what size it may be.

Latest Freya Lingerie Trends

The world of Freya lingerie has a lot of fantastic new styles to offer when it comes to their superb intimate wear. However, there are a lot of lingerie trends that made some of the brand's intimates bestsellers, so we'll be giving you an idea on what these trends are so you'll be able to update your closet with the latest and trendiest intimate wear from Freya.

One trend that has been making waves is the sorbet trend. It features bras and panties in sorbet colours, such as sugar plum pinks, lilacs, and limes. This is perfect for summer, as its colours are definitely bright and fun!

Another trend is the fusion of East and West-- Freya featured prints on its lingerie that are adapted from Japanese designs. Cherry blossoms, and pink colours make them all stand out.

We can't wait for more exciting intimate wear trends to come our way from Freya!